More about me
Graphic and product designer providing creative service and consultancy to international clients in diverse fields – such as culture and politics – keeping close attention to detail and aiming for timeless yet contemporary results, while finding the perfect balance between function/accessibility and aesthetic/culture. Focused on developing powerful experiences through branding and bold typography. Constantly growing and improving. In the meantime I explore the potential of data visualization, typeface and illustration :-)
Skills
- Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Skilled in web design using HTML, CSS, and JavaScript
- Knowledge of UI/UX design principles
- Experience with responsive design and mobile app design with tools such as Figma
- Strong attention to detail and ability to work efficiently under pressure
- Excellent communication and interpersonal skills
Experience
Freelance 2019 - present
Work with clients to understand their design needs and requirements. Created designs for various mediums including web, print, and mobile. Developed UI/UX design solutions that enhance user experience. Designed logos, brochures, posters, and other marketing materials. Managed multiple projects simultaneously and met project deadlines. Worked with clients to revise designs and ensure their satisfaction with the final product
MARCO Agency 2021 - present
Collaborate closely with the Head of Design on multiple projects from digital to branding. Leading UX/UI projects from simple to complex websites. Clients include Prime Video, Iberdrola, European Commision, European Funds, etc.
Interacso 2022
Work intensively as an app user experience researcher. Focused on mobility app.
Forbes Spain 2020-2021
Work on editorial and brand designs made exclusively for the magazine
Education
MA UX/UI Design 2021-2022 | UNIR
Mastered in UX/UI meanwhile working at Marco Agency. Learn the whole process of the user from the moment the product is perceived up to it’s complete usability. Specialized in data visualization, product design and accesibility.
Bachelor's degree in Graphic Design 2016-2020 | ESD Madrid
Started my career as a graphic designer in one of the best public University of Design in Madrid. Learn deeply about multiple skills and developed a great critic sense in design.
Links
- luisferpalo.com
- @luisferpalo
- luisfer.depaz.ldp@gmail.com
- +34 603 524 870